Top Trends For Hiring The Best Digital Marketing Professionals In 2022

After the pandemic, the digital marketing sector went for a massive transformation. With new trends, professional priorities also changed a lot. More brands are now opting for a distributed team or remote office during this situation. Others are roping in a reputed digital marketing recruitment agency for getting the best talents. 

As more than 60% of brands struggle to find the right candidate for their vacancies, the hiring procedure is changing drastically for a better future.

Employers Attract Potential Candidates in a Creative Way

It was a time when job seekers had to approach employers for recruitment procedures. But, the scenario is changing slightly. Now, employers are trying to attract new people by making their brand and vacancies more lucrative. Modern digital professionals value teamwork, sustainable work culture, and a collaborative environment at the workplace. 

Hence, brands are changing their methods to attract more talents, and more brands are offering better packages. Moreover, the recruiters are also encouraging an inclusive workplace where everyone gets a chance to show off their talents.

Social intelligence with a better social media presence is becoming a key factor in attracting suitable candidates. Having a social media presence on different mediums like LinkedIn, Facebook, or Instagram often helps to create a social aura around your brand. It also provides you with enough data for your targeted sector of employees and job seekers, and it can help the recruiters to narrow down their searches for the perfect candidate.

Online Recruitment will still be in the Rage

As it seems, online recruitment will still be the primary way of hunting talents in 2022. As the different parts of the world are still struggling with the CoVid pandemic, digital marketing brands are still not open as in the pre-pandemic era. Due to specific rules and restrictions, more employers are opting for online recruitment procedures.

More than 60% of employers are still hiring through online procedures like video calling, virtual interviews, and so on. Hence, online interviews will be prominent, zoom meetings and Google meet for recruitment even this year.

More Employers Consider Non-traditional Candidates

Remote work is still going on; non-traditional candidates will be in preference in 2022. At present, more than 47% of recruiters are open to hiring a candidate from a different time zone or country. More than 50% of recruiters are also open to hiring remote teams for digital marketing.

This has allowed them to access a larger pool of talents. The recruiters are now keen on having talented individuals with enough experience but may not be trained in the traditional ways. Experts from other fields with sizable digital marketing experience are also being favored post the pandemic era.

Conclusion

After the pandemic, recruiters will use digital technologies and welcome more remote team members for their job vacancies. Recruiting agencies are also in the frontal row for recruitment procedures. Pearl Lemon Recruitment, a popular digital marketing recruitment agency, is known for hiring candidates throughout the globe. You can connect to them to hire the best digital marketing professionals for your brand.