Promotional gifts are the most valued form of promotion

Good promotional gifts are for a long time now no more just notebooks and pens with a logo. Still, they offer excellent potential for promotion, which will imprint your company’s name in the minds of the gift recipients.

Even if you look around your home or office, you will quickly find that there is at least one business or promotional gift near you. Is that an umbrella? Maybe a T-shirt? A notebook? A coffee cup? Promotional textiles? Perhaps you received wireless headphones, a sustainable water bottle or a power bank from the company you work with on the last New Year holidays? Today, business and promotional gifts are highly imaginative. They represent an excellent opportunity for the company to anchor itself in the hearts and minds of its potential customers in a memorable way.

How to choose the right business gift?

Promotional products are considered the best form of advertising. Individuals remember the company’s name of these gifts much earlier than the names of the companies on the radio, television, or in the print media. That is why it is crucial that when giving gifts to our employees, business colleagues, or potential customers, we think carefully about what we want to achieve with the present. Three questions can help you decide what to gift, as this can be a very complicated process when choosing among various items. These questions are: Do you want the gift to be practical? Do you want the gift to be one that everyone will remember? And do you want the gift to be such that the gift recipient will see it multiple times?

Three questions can help you decide what to gift, as this can be a very complicated process when choosing among various items. These questions are: Do you want the gift to be practical? Do you want the gift to be one that everyone will remember? And do you want the gift to be such that the gift recipient will see it multiple times?

Personalized gifts also present a gift subchapter. You add a personal touch to selected business and promotional gifts with them and show the recipient their value in a unique way. In recent years, a popular business gift is, for example, personalized water bottles, which the recipient will undoubtedly use frequently. At the same time, following modern sustainable trends, this type of gift also has an ecological note. The future in gift giving are personalized gifts.

Are you exploiting the potential of business gifts?

But how can we be sure that business and promotional gifts contribute to a company’s visibility? And they don’t just mean wasting money on items that will collect dust on the shelf of the recipient? The potential of promotional gifts, which most companies opt for in the form of Christmas and New Year gifts at the end of the year, is demonstrated by numerous studies.

Habeco promotional gifts provide business and promotional gifts that can be completely customized for you. Will you be looking for Christmas presents this year that will increase your company’s visibility and delight the recipients here?

Thus, an exciting finding of one of the American surveys. As many as 60 % of respondents said they would cooperate with a company that would give them a power bank as a business gift. Tea and coffee cups are also extremely powerful – more than 50 % of recipients of this gift will remember the company’s name. In comparison, only 32 % of people who heard about it on the radio and 28 % who saw company ads on television will remember it. Thus, it seems that promotional material is more than a significant investment. If you are still afraid that gifts will accumulate dust, let us comfort you with another survey data. As many as 71 % of people use a business or promotional gift at least once a week!

When to order New Year’s promotional gifts?

Have you already started thinking about this year’s Christmas promotional gifts while reading this article? For quality and thoughtful New Year’s business gifts, it is necessary to start thinking about them in time. At Habeco promotional gifts, they will be able to offer you the largest selection of such presents as early as October this year. Still, it certainly makes sense to consider whether personalized gifts would be suitable for your company. Or whether you could even afford custom gifts this year – promotional material can be made precisely to your taste and wishes. In any case, the presents will certainly leave an unforgettable impression on the recipients due to their uniqueness.