Business

Why do you need product labeling and how to do it correctly?

Almost every month, the government introduces labeling for new products. Since January 2021, labeling of linen and clothes has become mandatory, since November 2020 – tires and tires. And in July of this year, they will begin to label baby carriages, household appliances and electronics.

Labeling is not just a sticker on a package. Having a shipping print label on the product is a whole business process that will soon be mandatory for all manufacturers and sellers. You may already be familiar with some of the labeling rules. In order not to re-read everything again, go to the desired section:

What will be the work without marking?

If you have no time to read the article, skip straight to the last block: put the Zen of marking there, which can be comprehended in 30 seconds. Some products labels printing firms also provide Custom CBD labels, which can help a CBD products business to find the authentic labels.

What is marking?

Marking is registration and accounting of products in the state system “Honest ZNAK”. It helps you track the entire product journey from production to sale. All market participants are involved in the labeling, so the whole process can be divided into three stages:

Stage 1: Manufacturers and importers place marking barcodes on goods

Stage 2: Suppliers verify labeling, record purchases and sales of goods to retailers

Stage 3: Retailers reconcile labels, record purchases and sales to end consumers

Here are the stages of the movement of goods are tracked by labeling

According to the government, labeling helps:

  • Improve the quality of goods for the end consumer;
  • Protect the market from unfair competition;
  • Remove sellers from the shadow economy;
  • Get rid of counterfeit products.

At the same time, the state does not hide the fact that one of the goals is to increase the budget. On the site of “Honest ZNAK” it is written in this way: increasing tax revenues and saving the budget on control measures.

To the consumer and business, the benefits of labeling seem subtle. But the state – it is clear why it is necessary

It seems that labeling is a really effective tool in fighting offenders. But the rules work for all entrepreneurs, and they bring unnecessary hassle and expense to honest business.

In the process of labeling, manufacturers place control and identification marks on goods. These are small 2D DataMatrix barcodes that resemble creative QR codes. They cost 50 kopecks apiece. Where to get them read in the section “For manufacturers and importers” .

Suppliers and stores read these codes using scanners and register their actions in the Chestny ZNAK system.

This is what the “Honest ZNAK” barcode looks like on the packaging with the labeled product

What products need to be labeled?

As of April 2021, labeling is mandatory for eight product categories.

At the beginning of 2020, this list was twice as short.

Marking applies to groups of goods according to commodity codes OKPD 2 and TN VED. For example, among cameras and flashes, goods with codes 26.70.12, 26.70.14, 26.70.17.110 and 27.40.31 according to OKPD 2 and code 9006 according to TN VED are subject to marking. The list of codes for each category is contained in government regulations. To make it easier for you to find them, we have collected all the regulations in one document – keep it for yourself or send it to the merchandiser.

Some products are labeled as an experiment. The government is creating several control groups and inviting entrepreneurs to check how effectively the system is working in their industry. There are currently four labeling projects in operation.

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